This past weekend was the Fantasy Sports Trade Association’s annual winter conference. While we were not able to attend in person (although we wish we could have had a weekend in Vegas) we did check in on the conversation on Twitter. From that we are able to provide you with some of the top fantasy sports trends to look for in 2015.
The demographics are slightly shifting:
-Teenagers are the fastest growing demographic, which means fantasy players are getting younger and younger and starting to play at an earlier age.
-Female representation was once again lacking at the FSTA conference, as noted by many twitter users there. While there are an increasing number of females playing fantasy sports, the gender gap is not improving.
-In 2014, over 80% of fantasy sports players were male.
-An important discussion was how daily fantasy sports needs to push back against the perception of the activity as gambling by focusing on skill. AJ Donalson, spoke at the conference and noted that the fantasy space was “pretty white and pretty male,” which doesn’t lineup with lawmaker demo.
The Daily Games are Exploding
-Talk of Daily Games dominated the FSTA Winter Conference, which is a good indication of where the fantasy sports space is headed.
-More users mean the need for more content from sites like scoutPRO. Daily fantasy sports players are also likely to consume more content than just season long players.
-During the conference, keynote speaker, Adam Krejcik made a bold prediction that in 2020 the DFS industry will be estimated at $17 BILLION. Now that’s a lot of money!
-Currently, only 1 million of the 41 million fantasy players in the US and Canada play daily games, which means there is a lot of room to grow.
-Krejcik also notes that DFS fits nicely in a mobile consumerscape dominated by Uber, GrubHub, Pandora, Twitter and mobile games.
Fanduel and DraftKings are dominating the daily space
-As of now, Draft Kings and Fanduel clearly own the daily space, but one participant asked “is there room for a third?” At this point, however, the answer is simple- No. Not without differentiation at least.
-Currently, DraftKings and Fanduel own over 95% of the DFS market share.
-Fanduel raised $70M and DraftKings raised 41M in funding during the 2014 fantasy football season.
-Just how significant is Fanduel’s growth over the last year? Here are some numbers and charts courtesy of Krejcik:
- In 2014, FanDuel totaled $57,261,642 in revenue. They totaled over $621 million in entry fees and over $564 million in prizes.
- The number of fantasy sports players continues to increase year over year.
- The number of unique paying players on Fanduel was up 425% year over year.
- Google Trends: Keyword searches on Google for Yahoo Fantasy Football is still drastically higher than for any DFS site, highlighting the opportunity for growth.
Ultimately, the most important takeaway from the FSTA Winter Conference is the growth and transformation of the daily games and where the fantasy space is headed. At scoutPRO, we understand the needs of daily games players, which is why our rankings and projections can be tailored to the scoring systems of Fanduel and DraftKings. We also have weekly position reports that assess the value of each player based on their matchup and salary that week. You can check out our site here, and be sure to follow us on Twitter for the best fantasy football content.
- Virginia Zakas, product marketing manager